Where italian restaurant is growing in the UK
367 italian restaurant outlets across 5 brands are in the h3hex Data Store in the November 2026 release. In the local-area tables Westminster has the most, with 22, or 1.0 per 10,000 residents; the top 25 local areas together hold 140 (35% of outlets with a mapped local area). The largest like-for-like net gain since the previous release is in Westminster (+1).
Outlet and brand counts are the Data Store's: every brand on sale, with every outlet in its file. The local-area and growth tables count the trading outlets in h3hex's master dataset that map to a local area, so their totals can be lower.
Which local areas have the most italian restaurant outlets?
| # | Local area | Outlets | Brands present | Per 10,000 residents |
|---|---|---|---|---|
| 1 | Westminster | 22 | 5: Bella Italia, Prezzo, Zizzi, ASK Italian, Pasta Evangelists | 1.0 |
| 2 | York | 7 | 5: Bella Italia, Prezzo, ASK Italian, Pasta Evangelists, Zizzi | 0.3 |
| 3 | Kensington and Chelsea | 6 | 5: Pasta Evangelists, ASK Italian, Bella Italia, Prezzo, Zizzi | 0.4 |
| 4 | Leeds | 6 | 5: Bella Italia, ASK Italian, Pasta Evangelists, Prezzo, Zizzi | 0.1 |
| 5 | ONS area E06000066 | 6 | 3: ASK Italian, Prezzo, Zizzi | 0.1 |
| 6 | Wiltshire | 6 | 4: Prezzo, ASK Italian, Bella Italia, Zizzi | 0.1 |
| 7 | Bournemouth, Christchurch and Poole | 5 | 4: Prezzo, ASK Italian, Pasta Evangelists, Zizzi | 0.1 |
| 8 | Brighton and Hove | 5 | 5: ASK Italian, Bella Italia, Pasta Evangelists, Prezzo, Zizzi | 0.2 |
| 9 | Bristol, City of | 5 | 4: Zizzi, Bella Italia, Pasta Evangelists, Prezzo | 0.1 |
| 10 | Cambridge | 5 | 4: Zizzi, Bella Italia, Pasta Evangelists, Prezzo | 0.3 |
| 11 | Camden | 5 | 3: Pasta Evangelists, Prezzo, Zizzi | 0.2 |
| 12 | Cardiff | 5 | 4: Zizzi, ASK Italian, Pasta Evangelists, Prezzo | 0.1 |
| 13 | City of Edinburgh | 5 | 4: Bella Italia, ASK Italian, Pasta Evangelists, Zizzi | - |
| 14 | Glasgow City | 5 | 4: Zizzi, ASK Italian, Bella Italia, Pasta Evangelists | - |
| 15 | Milton Keynes | 5 | 4: Bella Italia, ASK Italian, Prezzo, Zizzi | 0.2 |
| 16 | Norwich | 5 | 4: Bella Italia, ASK Italian, Prezzo, Zizzi | 0.3 |
| 17 | Sheffield | 5 | 3: Bella Italia, Zizzi, Pasta Evangelists | 0.1 |
| 18 | Birmingham | 4 | 3: Zizzi, Bella Italia, Pasta Evangelists | 0.0 |
| 19 | Bromley | 4 | 2: Zizzi, Pasta Evangelists | 0.1 |
| 20 | Canterbury | 4 | 3: Zizzi, ASK Italian, Prezzo | 0.2 |
| 21 | Cheshire West and Chester | 4 | 3: Bella Italia, Prezzo, Zizzi | 0.1 |
| 22 | Havering | 4 | 2: Prezzo, Zizzi | 0.1 |
| 23 | Liverpool | 4 | 4: ASK Italian, Bella Italia, Pasta Evangelists, Zizzi | 0.1 |
| 24 | Manchester | 4 | 3: Zizzi, ASK Italian, Pasta Evangelists | 0.1 |
| 25 | Nottingham | 4 | 4: Bella Italia, Pasta Evangelists, Prezzo, Zizzi | 0.1 |
Local areas are local authority districts. Brands present shows how many brands have an outlet there and the five with the most.
Which local areas added the most italian restaurant outlets?
| # | Local area | Net change | Previous release | This release | All outlets now |
|---|---|---|---|---|---|
| 1 | Westminster | +1 | 20 | 21 | 22 |
| 2 | Norwich | +1 | 4 | 5 | 5 |
| 3 | York | 0 | 6 | 6 | 7 |
| 4 | Wiltshire | 0 | 6 | 6 | 6 |
| 5 | ONS area E06000066 | 0 | 6 | 6 | 6 |
| 6 | Leeds | 0 | 5 | 5 | 6 |
| 7 | Kensington and Chelsea | 0 | 4 | 4 | 6 |
| 8 | Bristol, City of | 0 | 4 | 4 | 5 |
| 9 | Milton Keynes | 0 | 5 | 5 | 5 |
| 10 | Brighton and Hove | 0 | 4 | 4 | 5 |
| 11 | Bournemouth, Christchurch and Poole | 0 | 4 | 4 | 5 |
| 12 | Cambridge | 0 | 4 | 4 | 5 |
| 13 | Sheffield | 0 | 4 | 4 | 5 |
| 14 | Camden | 0 | 2 | 2 | 5 |
| 15 | Glasgow City | 0 | 4 | 4 | 5 |
Net change in outlets for brands present in both releases, for local areas with at least 5 outlets in the sector. 1 brand in this sector first appears in this release and is left out of the growth table, so that adding a brand to the data is never counted as an area growing.
How these figures are made
Counts are h3hex's own store-by-store record of each brand's published UK locations for the brands listed in the Italian restaurant sector of the h3hex data store, November 2026 release (scrape window 30 Oct - 3 Nov 2026), page built 2026-11-12. Closed, pre-opening and head-office records are left out. 0 outlets with no mappable postcode are counted in the totals but not in the local-area tables. 4 districts created in 2023 are shown by their ONS code because the postcode lookup used here carries no name for them. Net change compares this release with the 29 October 2026 edition of the same dataset and reflects openings and closures as well as improved coverage of each brand's own locator. Resident population is Census 2021 usual-resident population by output area, summed to local authority district through the ONS postcode-to-output-area lookup (May 2024). The population table does not join to the lookup for districts in Northern Ireland and Scotland, so outlets per 10,000 residents is shown as - for them.
Use the data
Prospect site reports assess a single address against these brands, and the data store sells the italian restaurant store lists brand by brand or as a sector bundle.
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How many italian restaurant outlets are there in the UK?
h3hex tracks 367 branded italian restaurant outlets from 5 brands in the UK as at the November 2026 release. In the local-area tables, Westminster has the most, with 22.
Which italian restaurant brands are growing?
Between the previous release and the November 2026 release, the brand adding the most outlets was Prezzo (+2).
Which italian restaurant brands have the most UK outlets?
Zizzi (131), Prezzo (98) and Bella Italia (70), as at the November 2026 release.